What's the Why?

What inspires someone to give their time, energy, and resources to make life better for someone else?

Is it obligation? Is it compassion? Is it faith? Or is it something deeper—a calling to make a difference in the lives of others?

Some people don't just talk about making their community a better place. They roll up their sleeves and make it happen.

This week, we sit down with Amy and Mike McCoy, two people who have dedicated so much of themselves to serving others. From St. Jude Children's Research Hospital and the Pekin Marigold Festival to Ronald McDonald House, Kiwanis, and countless other causes, Amy and Mike continue to make a lasting impact on the communities and people around them.

But what drives that kind of commitment? What inspires someone to keep showing up, giving back, and putting others first?

Join us as we go beyond the organizations and events to discover the heart behind the service, the people behind the generosity, and the "why" behind giving back.

Because sometimes, the greatest difference we make in this world isn't measured by what we accomplish for ourselves, but by what we do for others.